Piaffe-Performance Announces New Branding as Dr. Cesar Parra Dressage
For Immediate Release — August 14, 2020 — Piaffe-Performance, the longtime home of Pan American Games gold medalist Dr. Cesar Parra, is proud to announce its exciting rebranding to Dr. Cesar Parra Dressage.
Parra, based out of Whitehouse Station, NJ, and Jupiter, FL, has excelled in numerous areas in the sport of dressage, from his large-scale training operation, to his international clinics, and his well-known exploits in the saddle. While Parra has focused on instruction in recent years, his company rebranding reflects a renewed dedication to his competitive endeavors, an enhanced focus on the careful and individualized development of his horses, and upgrading his facilities and program to an even higher standard.
“This is an exciting time for me to focus on both my riding with some very talented horses and to share my training philosophy with our student riders through a unified approach,†Parra said. “We are a team of wonderful people that have been together for a long time and are excited about our new vision. We now have dedicated team members working with students sharing a common philosophy that gives me confidence to focus on riding while directing the overall business.  I have some incredible mounts, from veterans to some very talented prospects. I look forward to being able to take my time with them, with an eye toward achieving big goals in the future.â€
Parra will continue to train a select group of students that share his goals and his passion for the sport, and he is supported by a strong team both stateside and abroad. Among others, Stacy Brass and Rodrigo Encinas Fuentes’ efforts will allow Dr. Cesar Parra Dressage to continue to offer a full-service training operation, while former U.S. Dressage Chef d’Equipe Anne Gribbons will provide invaluable mentorship.
Classic Training Method
Parra’s foundations in Classical Training Methods, based on the Training Scale of relaxation, rhythm, contact, impulsion, straightness, and collection, will remain at the forefront of the group’s instruction. Dr. Cesar Parra Dressage’s program is also structured around horsemanship, having established a highly functioning team between horse, rider, trainer, facility and support professionals, including the operation’s veterinarian and farrier. Both program locations have been renovated, with brand new footing installed in the arenas.
“We follow the Classic Training Methods one thousand percent,†Parra said, “while always putting the welfare of the horse first.â€
Parra became an American citizen in 2008 after beginning his riding career with great success in Colombia, and he continues to support his home nation, mentoring to Colombian Calvary. Parra has seen the sport of dressage evolve over the years and acknowledges the importance of adapting to its modernization.
“The sport of dressage has grown tremendously,†he said. “It’s so much more competitive. The quality of the horses is much better. The judges are better. Our rebranding reflects this.â€
Parra cannot help but express his excitement at the future ahead. Working with a promising group of horses, along with inspiring students like 89-year-old student Martin Sosnoff, provide constant inspiration.
“I have always been open to helping anyone willing to learn,†Parra said, “and I believe our rebranding will give my team the opportunity to showcase a renewed mission. I have the opportunity to work with a group of new horses of all ages with Olympic-level and World Championship potential. The future is bright, all-around!â€
To learn more about Dr. Cesar Parra Dressage, visit their website.